The nonprofit sector has some of the most passionate people around, which is why it's one of our favorite industries to work with.

We know that nonprofits have different goals, needs, and requirements than most for-profit businesses. We have the experience to make sure you can reach the right people, increase donations and membership, and ultimately make a bigger impact on the world. We've worked with a wide variety of nonprofits over the years, including the education, volunteerism, mentorship, community engagement and more. We also helped to start and grow 48in48, a nonprofit that hosts events to build 48 nonprofit websites in 48 hours.

Read about the work we did with the Children's Museum of Atlanta below.

Nonprofit Spotlight

The mission of the Children’s Museum of Atlanta is to spark imagination and inspire discovery and learning for all children through the power of play. Children's Museum of Atlanta came to us while our co-founder Adam Walker was volunteering on their Digital Marketing committee.

The Children's Museum of Atlanta website was built on the WordPress platform, which we are experts at, so when it was time to find a team to support the site and enhance their digital marketing, we were a good fit.

Our Approach

Since the website was already designed and developed, we focused on their digital marketing efforts. The goal was to drive targeted traffic to specific landing pages using search engine optimization (SEO) and pay-per-click (PPC) advertising.

We also handled all of their ongoing support needs, like monthly updates to WordPress, Themes, and Plugins, and any new development.

The Result

We've been their go-to team supporting their website and digital marketing strategy since 2016.

We've extended the functionality of their website with projects like the 360 photo gallery, updated landing pages, and ticketing.

We also currently manage their Google AdWords Grant, and we continually enhance their SEO.

Jane Turner

"Over the past year, we have engaged Sideways 8 to work with us to manage our digital marketing – including website and Google AdWords.  The results have been remarkable as engagement and conversion rates have increased, and best of all, we view their team as true partners.  They are always ready to discuss new ideas, offer wise counsel, and to make ongoing improvements and changes to our platforms.  There is no one else we would rather work with!"

Executive Director
Children's Museum of Atlanta
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