The resource for digital marketing in an ever changing online world.

If you are an organization that wants to take your digital marketing efforts to the next level, this is for you!

Epic GPGM Episodes to blow your mind & stagger your sensabilities
Dragon Army

Big News – We’re Stronger Together!

Today Adam is joined by Rachelle Kuramoto and Jeff Hilimire to share exciting news – we’re stronger together….

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Simple is not easy | Sideways8 Interactive

Episode 123 – Simple is not easy.

Katy Smithy of Greenheart International, a cultural exchange organization connecting people all over the world, joins the podcast ...

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Bring in user-generated content and rely on digital ambassadors

Episode 122 – Bring in user-generated content and rely on digital ambassadors

Heather Friedman of LifeLine Animal Project joins the podcast to share what is and isn’t working in digital ...

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Hi, I'm Adam Walker

Co-founder of 48in48 and Sideways8


Originally we created Good People, Good Marketing specifically geared towards the nonprofit space.  What we found over time is that the things we were talking about work for all types of organizations. Here you will find our podcast about digital marketing and all of our blog posts that we feel will be helpful as well. We will also add more resources in the near future, so stay tuned!

Adam-isolated-BGimage (1)
The marketing blog, all about nonprofits, for nonprofits, and with nonprofits.

8 Nonprofits to Support this #GivingTuesday

If your social media feed is filled with posts featuring the #givingtuesday today, you’re not alone.  For the ...

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Podcasting: An Effective Marketing and Business Development Strategy

Podcasting as an Unexpectedly Effective Marketing and Business Development Strategy

If you only think of podcasting in terms of creating content and building an audience, you are missing ...

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nonprofits increase donations

How nonprofits can increase donations through an email nurture campaign

All nonprofits want to increase donations. Only a few nonprofits have discovered the power of creating an email ...

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A stronger Dragon Army is here.

We’ve been acquired by one of Atlanta’s fastest-growing agencies, Dragon Army. Through this partnership, we are proud to offer expanded capabilities in the areas of web, mobile, content, and branding to better serve our clients and partners. Excited to be a part of the Dragon Army family!

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