The resource for digital marketing in an ever changing online world.

If you are an organization that wants to take your digital marketing efforts to the next level, this is for you!

Podcast Episodes
People will share your message if they believe in it and it's easy | Sideways8 Interactive

Episode 78 – People will share your message if they believe in it and it’s easy

Today I have two guests on the show, Ivy Garcia and Lisa Campbell Harper. Together they have co-founded ...

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Episode 77 – It comes down to understanding what the problem is

My guest on the show today is Matt Hauser. Matt is the Senior Vice President at TransPerfect. Focused ...

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Episode 76 – Be yourself, everyone else has already been taken

My guest on the show today is Eric Rosenberg. Eric is a finance, travel and technology writer in ...

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Hi, I'm Adam Walker

Co-founder of 48in48 and Sideways8


Originally we created Good People, Good Marketing specifically geared towards the nonprofit space.  What we found over time is that the things we were talking about work for all types of organizations. Here you will find our podcast about digital marketing and all of our blog posts that we feel will be helpful as well. We will also add more resources in the near future, so stay tuned!

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Marketing Blog
Podcasting: An Effective Marketing and Business Development Strategy

Podcasting as an Unexpectedly Effective Marketing and Business Development Strategy

If you only think of podcasting in terms of creating content and building an audience, you are missing ...

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nonprofits increase donations

How nonprofits can increase donations through an email nurture campaign

All nonprofits want to increase donations. Only a few nonprofits have discovered the power of creating an email ...

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Organizational growth

Make sure you always know the next step

Doing digital marketing and driving traffic to a great website is important, but then what? What’s the next ...

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