The resource for digital marketing in an ever changing online world.

If you are an organziation that wants to take your digital marketing efforts to the next level, this is for you!

Podcast Episodes
Content Marketing

Episode 48 – You have to put data at the front of your decisions.

My guest on the show today is Todd Chambers. Todd is an Atlanta based Creative Director and UX Lead at DRUM,…

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person holding magnifying glass over paper and editing content

Episode 51 – SEO is still about quality and content

My guest on the show today is Jason Berkowitz. As a New York local and resident SEO expert, Jason is the…

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Choose the right website company

Episode 47 – Interview with Dave Terry

My guest today is Dave Terry. Dave is an entrepreneur who has successfully sold two professional services companies. Currently, Dave is…

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Hi, I'm Adam Walker

Co-founder of 48in48 and Sideways8


Originally we created Good People, Good Marketing specifically geared towards the nonprofit space.  What we found over time is that the things we were talking about work for all types of organizations. Here you will find our podcast about digital marketing and all of our blog posts that we feel will be helpful as well. We will also add more resources in the near future, so stay tuned!

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Marketing Blog
Podcasting for Marketing and Business Development

Podcasting as an Unexpectedly Effective Marketing and Business Development Strategy

If you only think of podcasting in terms of creating content and building an audience, you are missing ……

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nonprofits increase donations

How nonprofits can increase donations through an email nurture campaign

All nonprofits want to increase donations. Only a few nonprofits have discovered the power of creating an email ……

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Organizational growth

Make sure you always know the next step

Doing digital marketing and driving traffic to a great website is important, but then what? What’s the next ……

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