Contact Us

A Creative Agency

We help
organizations
tell their story.

Our Values

drive us to create.

Originality

Because anyone
can be a copycat.

Strategy

Every story
is different.

Simplicity

Yep!

Quality

Seriously, you should
look at other sites' code.
Great
Communication
Happy
Clients

Our Work

Some projects we love.

Our Services

We only do what we are best at.

Web Design

Custom web design to fit your needs perfectly.

Website Improvement

If your website isn’t continually improving it’s slowly dying.

SEO

SEO isn’t as much of a mystery as it seems.

Development

Code is like writing poetry, and we are rhyming geniuses.

Our People

Great people make great stuff. We start with great people.

Sandy Edwards

Sandy loves to get things done. From managing a project to developing a website she loves to help others grow their businesses online.

Sandy EdwardsSandy Edwards

Aaron Reimann

Lead Web Developer

Aaron is one of the co-founders of Sideways 8 and the lead geek on most projects. Look at him, pretty geeky, but also pretty awesome too. He also writes in 3rd person.

Aaron ReimannAaron Reimann

Adam Walker

CEO, aka "The Hat Man"

Adam is a co-founder of the company and leads business development. He loves to be out meeting with people… and wearing cool hats of course.

Adam WalkerAdam Walker

Garrett Rappaport

Jedi Web Developer

Garrett is a full-stack developer that loves building awesome web stuff that can assist people in their personal and professional lives.

Garrett RappaportGarrett Rappaport

Gina Deaton

Project Manager

Gina works on things that are technical and creative. She loves to write and help with strategy, but also pitches in with building sites and managing data.

Gina DeatonGina Deaton

Jac-Martin Dorion

Creative Director

With 18 years of experience, Marty’s role is to guide all visual design. His attention to detail and passion for excellent design help make sure that every site features a great user experience.

Jac-Martin DorionJac-Martin Dorion

Recent Blog Posts

The stuff we think about... all the time.

Episode 45 – Content Marketing

Podcast: Play in new windowSubscribe: Apple Podcasts | Android | Google Play | Stitcher | RSSMy guest on the show today is Scott Everhart. Scott Everhart is Senior Director of Marketing for Wycliffe Bible Translators USA in Orlando, Florida.  He is entering his third year both at Wycliffe and in the ministry vertical. The previous 18 years were spent marketing a variety of products and services ranging from software to soft drinks for both corporations and agencies. A North Carolina native, Scott spends his free time exploring Disney World with his 6-year-old daughter and trying to teach her why Star Wars is for girls too.  He’s been moderately successful with the latter. When not with his daughter, he enjoys Atlanta Braves baseball, going to the movies and hopes to be SCUBA certified in the next 18 months.
Highlights from this Conversation

What has worked well for you?

Never let a good anniversary go to waste
Content Marketing

Come up with a content plan annually and focus on quarters
It has to be a long term plan, it will take more than a quarter to see any results
Figure out what the audience wants and speak to that. Then make what they care about relevant to what we do.

Direct Mail
Cloud based technology

Inexpensive but very powerful

What hasn’t worked well that we can learn from?

Don’t fall into the “perfect tool” trap

What are you excited about?

#whybible

Similar to giving Tuesday
Partnering with other organizations to reach a similar audience

Facebook Algorithm

Episode 42 – How to drive results in your approach to web projects

Podcast: Play in new windowSubscribe: Apple Podcasts | Android | Google Play | Stitcher | RSSMy guest on the show today is Bo Simmons. Bo leads Cool Blue’s business development and client strategy practice as chief executive officer, combining business acumen with best practices in information architecture, design and usability to deliver award-winning results for customers. Apart from Cool Blue, Bo maintains an active presence in the industry, from serving as judge on interactive awards panels and attending usability conferences.
Highlights from this Conversation
1.What has worked well for you?

Strategy, design and development
Strategy – where do you want to go to get the outcomes you want?

Ready, fire, aim – people often overlook the step of strategy

People think they know what they want, but the don’t look inward to really understand what they need.
Ask: What problems do we want to solve here? What are the opportunities here?
Take a customer centered approach. To be customer centered you have to get out of your own way.

2. What hasn’t worked well that we can learn from?
 
 

Leadership involvement on the client’s end
 Commitment to planning
Sticking with the plan / resistance to scope creep.
Is the leadership bought in to the project?

The leadership must set the stage for successful outcomes

Commitment to planning

Plan before you look for the pretty picture
This can help to inform the team on if the project will be a success for them

Stick with the original plan

Don’t go after new, shiny things
Small changes in the organization don’t mandate a huge revamp to the website project

 

What are you excited about?

More personal experiences on websites like social media

We would love to hear from you!

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